British American Tobacco Bangladesh - Jorge Luis Macedo

Mr. Jorge Macedo Pavon has recently been appointed as the Head of Operations for BAT Bangladesh. He completed his masters in manufacturing (MDM) from EGADE-ITESM, Monterrey, México, and his bachelors in industrial and systems engineering from the Instituto Tecnológico de Estudios Superiors de Monterrey, México. He began working with BAT Mexico in 2003, and during the subsequent 20 years, he rose through the ranks to become a resilient business leader.

In 2003, he began working with BAT Mexico as a management trainee. During his two years in the position, he implemented over nine projects that led to significant cost reductions and process development.

He was elevated to the position of Manufacturing Supervisor for BAT Mexico's Primary and Secondary Manufacturing Departments in 2004.

In 2006, he was promoted to Transformation Manager. He led the Strategic Leadership Agenda journey, attained the first place to work within BAT, the third best place to work in Mexico ('07 GPTW) and implemented work-life balance and recognition initiatives while serving in this capacity.

For a brief while in 2007, he took on the role of SMD Production Manager, overseeing the accountability of domestic cigarette production and putting strategic plans into action. He had introduced self-directed work teams by this point.

In December of the same year, he began working as a Quality Assurance Manager and within six months, he took over and promoted to the role as Logistics Manager, Supply Chain, May 2008 and he held this position for two years.

After that he was assumed the position of Planning Manager, Supply Chain, in 2010.

In 2012, he was promoted to TaO AMR, Lead for Operations and Logistics Planning for America's region. During this time, he provided the Target Operating Model (TOM) and One SAP (ECC) for Logistics and Operations Planning, successfully endorsed the E2E Supply Chain Integration and SNO Costa Rica Planning Hub (project lead).

His appointment as Regional Planning Manager-SNO (BASS Americas-Costa Rica) occurred in 2016 and in 2017, he was promoted to Canada Head of Supply Chain (Imperial Tobacco Canada), where his duties included secondary supply chain operation and the synchronised supply chain deliverables.

He was elevated to SNO Head of Plan, ENA (BAT-UK) in 2019. Where, he was responsible for the Europe and North Africa Region's multi category supply network planning execution, ensuring product availability to enable commercial growth.